Fresh Swim Shady
Fresh Swim Shady

Swim Shadys

World-First Design • Innovative Solo Beach Shade • 1.8kgs • 2025 Travel Essential • Sand or Grass

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Seaside Serenity

Lightweight, luxury beach essentials for sun-drenched days

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Accordion with Video

Swim Shady's Standout Features

The Swim Shady’s compact design (under 2kg) makes it easy to grab and go, whether you're traveling locally or internationally by scooter, bike, car, bus, sea or air - no need to deal with bulky gear.

We've reimagined the traditional beach umbrella by shifting the pole to one end of the canopy, maximising shade area, functionality and aesthetic appeal. Unlike canopies with a central pole, The Swim Shady offers unobstructed space and views beneath the shade.

The Swim Shady provides UPF 50+ protection, delivering comfortable shade for relaxing beach days. Our research shows that many beachgoers primarily seek coverage for their upper body - head, shoulders, and chest while reading, browsing their phone, or simply unwinding.

Carefully crafted with an aluminum frame for durability, The Swim Shady is designed to stay steady in breezy conditions, making it a reliable companion for the beach.

Enjoy instant shade in under 30 seconds - no tools required. Simply set it up and start relaxing right away.

Effortlessly adjust Swim Shady's canopy with the rotating hinge, ensuring optimal sun protection as the day progresses.

Swim Shorts

A Gift He'll Actually Love, Only $99

Swim Shorts

A Gift He'll Actually Love, Only $99

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