“A Sun-Safe Summer: Why Swim Shady Is the Ultimate Corporate Gift”
This summer, it’s not just individuals getting ready for long beach days - businesses are too. As highlighted in the Spring 2025 edition of GiftGuide Magazine, Swim Shady is being recognised as one of Australia’s most innovative and practical corporate gifting options for the warmer months ahead.
Recognised Innovation, Australian Design
Born on the beaches of Sydney, Swim Shady was created to solve a simple but frustrating problem - the hassle of bulky, awkward umbrellas that made beach days anything but relaxing. Founders Jeremy and Elizabeth set out to design something smarter: a solo beach shade that’s stylish, compact, and easy to carry - with no tools, no tangles, and no obstructed views.
Now featured among the standout products of the Melbourne Gift Fairs, Swim Shady’s reputation continues to grow. Within just months of launching, it has reached customers in over 25 countries, from Australia and New Zealand to Europe and the U.S., and it’s fast becoming a summer essential for travellers and gift-givers alike.
A Corporate Gift That Travels Everywhere
As companies look for meaningful gifts that inspire wellness and outdoor balance, Swim Shady presents a thoughtful alternative to traditional hampers or drinkware. It’s a premium, practical gesture that encourages staff and clients to enjoy more time outdoors - safely and comfortably.
Weighing just 1.8kg and folding down to only 58cm, the Swim Shady fits neatly into beach bags and can easily be taken anywhere - whether you’re walking, cycling, scootering, or travelling overseas. For employees heading away for Christmas or clients holidaying by the coast, it’s a gift that extends their leisure time while promoting self-care and sun safety.
Sun Safety Meets Style
Australia has some of the highest UV levels in the world, making sun protection more than just a consideration - it’s a responsibility. Each Swim Shady is made from a recycled RPET canopy offering UPF 50+ protection, combining sustainability with high performance. The open-air design allows users to enjoy uninterrupted views of the beach while staying cool and protected - a refreshing change from crowded cabanas or oversized tents.
Perfect for Corporate Gifting Season
With the summer and Christmas gifting period approaching, Swim Shady has already seen strong corporate demand from companies seeking gifts that stand out. Brands are recognising that Swim Shady aligns perfectly with values of sustainability, wellness, and innovation - all while delivering a premium experience.
Whether it’s a staff appreciation gift, a client thank-you, or a seasonal incentive, Swim Shady helps businesses make a lasting impression. It’s more than a product - it’s an invitation to unwind, recharge, and enjoy time outdoors with ease.
A Growing Lifestyle Range
Beyond its hero beach shade, Swim Shady’s expanding lifestyle range includes reversible Tyvek beach bags, luxuriously soft beach towels, and lightweight men’s swim shorts - all designed to complement a sun-safe, travel-ready lifestyle. Together, they form the ideal corporate or retail gift bundle, celebrating Australian design and effortless summer living.
The Gift of Effortless Beach Days
From backyard pool setups to sandy getaways, Swim Shady makes every outdoor moment feel easy and elevated. Compact, lightweight, and designed for modern travel, it’s the gift that reminds your team or clients to take time off, chase the warmer weather, and enjoy the shade - wherever their summer takes them.
Interested in corporate gifting?
Contact our team to arrange bulk orders ahead of the holiday season.